Influencer Marketing Full Time

Job Overview:

Amazon is seeking an experienced Influencer Marketing Program Manager to join its Creators team within the Marketing department. The mission of this team is to engage customers in their online journey and influence their product discovery and shopping decisions. The Program Manager will be responsible for developing and executing strategies that leverage influencers to drive customer acquisition and revenue growth. ​

Key Responsibilities:

• Program Development: Design and implement influencer engagement initiatives that align with Amazon’s marketing objectives.​

• Market Analysis: Stay updated on the latest social media best practices and trends to inform program strategies.​

• Administrative Oversight: Manage administrative tasks related to influencer engagement initiatives.​

• Financial Management: Own Profit & Loss goals for customer acquisition and revenue generation through influencer programs.​

• Performance Evaluation: Conduct regular business reviews, including weekly, monthly, quarterly, and annual assessments, to monitor and report on influencer program performance.​

Qualifications:

• Experience: At least 5 years of experience in Social Marketing, Influencer Marketing, or Brand Marketing.

• Analytical Skills: Proven ability to use data and metrics to drive improvements.​

• Campaign Management: Experience in building and optimizing multiple, simultaneous marketing campaigns.​

• Cross-Functional Collaboration: Demonstrated experience managing or working within cross-functional marketing and creative teams.​

• Social Media Expertise: Deep understanding of social media platforms including TikTok, Instagram, Facebook, Snapchat, Twitter, and YouTube.​

Preferred Qualifications:

• Language Skills: Native Arabic speaker.​

• Education: Master’s degree.

• Technical Skills: Medium-level expertise in SQL.​

• International Experience: Experience in managing multi-territory digital marketing and campaign management.