Marketing Manager Full Time

Job Summary:

The Marketing and Communications Manager plays a key role in creating and executing property-level communications to enhance the image of the hotel. Under the direction of the Director of Marketing and Communication, this role will manage on-brand messaging through traditional, digital, and social media channels, aiming to increase consumer awareness, market share, and promote Food and Beverage offerings to guests and local patrons. The Marketing Manager will work closely with regional eCommerce and marketing teams, balancing traditional and digital marketing activities and contributing to PR initiatives for the property.

Qualifications & Experience:

• Required:
  • 2-year degree in Marketing, Public Relations, Business Administration, or related major and 4 years of experience in marketing, sales, or digital areas; hospitality marketing or digital advertising experience preferred.
  • OR a 4-year bachelor’s degree in related fields and 2 years of relevant experience.

Core Responsibilities:

• Hotel Marketing and Advertising:
  • Develop and execute annual marketing plans and campaigns.
  • Collaborate with Operations, F&B, and Sales teams to drive hotel promotions.
  • Manage media schedules and coordinate with advertising agencies.
• Social Media Content Management:
  • Facilitate social media engagement and local digital channel updates.
  • Manage online reputation by responding to guest comments.
• Public Relations and Visual Asset Management:
  • Develop and execute a quarterly PR plan.
  • Manage media contacts, press releases, and media events.
• Direct Marketing and Collateral Development:
  • Coordinate and produce hotel and F&B marketing materials.
  • Ensure compliance with brand standards for all marketing collateral.
• General:
  • Assist in developing and executing communications activities.
  • Support F&B promotions and joint campaigns with eCommerce and revenue teams.

Skills Required:

• Experience in marketing and PR in the hospitality industry.
• Strong communication and organizational skills.
• Ability to manage multiple campaigns, media relationships, and partnerships.
• Familiarity with digital marketing trends and techniques.